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  • about
  • projects
    • Landscapes of Memory
    • In Transit
    • A Memory of Goodbye
    • Botanicals
  • journal
  • contact
  • Search
3

The making of the Fujinon XF 16-55 video: A $4.20 product shoot with the X-T1

14 Jan 2015

One of the pleasures of shooting the Fujinon XF 16-55 video, was figuring out how to showcase the product on its own. I mentioned in the X-T1 filming review, that I’d wanted to transpose a car commercial style onto the product showcase itself, so this …

21

Shooting the XF16-55mm F2.8 promo movie: the Fuji X-T1 (with pre-release Ver 3 firmware) filming experience

9 Jan 2015

Have you watched the new Fujinon XF 16-55mm f2.8 promotional movie? No? What are you waiting for? I love the delicious hedonism of car commercials, slivers of light slipping over sinuous metal curves, evoking speed, performance, beauty, divine luxury. I’ve always wondered what it’d …

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